The Old Carrabelle Hotel: A Forgotten Coast Gem, Restored and Reimagined

OCH • January 30, 2025

The Old Carrabelle Hotel: A Forgotten Coast Gem, Restored and Reimagined

There’s something special about walking into a historic inn and feeling both its age and its renewal. That’s exactly the experience we wanted to create when our family took stewardship of The Old Carrabelle Hotel — a lovingly restored 1890s property that’s been brought back to life with modern comforts, refined southern charm, and just a touch of coastal whimsy.

Over the past year, we’ve worked room by room, beam by beam, to reimagine the hotel experience for today’s travelers while honoring the building’s timeless character.



A Modern Refresh with Historic Soul

Inside each of our five guest rooms, you’ll now find all-new furnishings, bedding, and paint, designed to blend historic detail with understated coastal style. Every piece — from the crisp white duvets to the warm wood accents — was chosen to make guests feel like they’ve found a peaceful hideaway rather than just a place to stay.


We also made important upgrades behind the scenes. The entire property is now equipped with smart bulbs, keyless access codes, and security cameras to keep our guests comfortable and safe. Our new guest management software seamlessly connects to Airbnb, Booking.com, and Expedia, allowing guests to check in with a simple text and enjoy fully automated door codes, SMS concierge messages, and instant feedback surveys.


Tech Meets Hospitality

Our partnership with Guesty and new ECRM tools helps us stay connected to guests long after checkout — sharing local updates, seasonal offers, and the kind of thoughtful touches that turn first-time visitors into returning friends. It’s a modern layer of hospitality built on timeless southern courtesy.


The Finishing Touches

We’ve introduced a new line of citrus-scented bath products, chosen for their clean, coastal fragrance that evokes the Florida sun. For those looking to indulge, our Spa Package adds plush robes, locally sourced products, and a few quiet hours of restoration.

Downstairs, guests can browse our retail shop, featuring Hotelier Turndown™ linens and lifestyle goods, along with a curated collection of Florida and flamingo-inspired gifts — a bright reflection of Carrabelle’s playful side.


The People Behind the Welcome

Every transformation needs a heart, and ours belongs to Gigi, our hotel manager and local host extraordinaire. From coordinating renovations to welcoming guests personally, she’s been the heartbeat of our revival — and a true ambassador for hospitality on Florida’s Forgotten Coast.

(Photo: Gigi during restoration, bringing new life to the Old Carrabelle Hotel)

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